Research and Planning: Print Research

The next step of my coursework is to start researching and looking at digipack's and magazine prints that aim  at my indie genre target audience. Researching these advertisements will give me ideas on how to create my own digipack and magazine print to appeal to my target audience. When studying these products I will analyse the use of images, font, layout and different elements used to create an eye catching piece which I will then use in my own work.

Research and Planning: Print Advert Analysis

Presentation1 from AbbieYapp

Research and Planning: Digipak Analysis

Digipak analysis from AbbieYapp

Research and Planning: Print Advert Analysis 2

Print analysis 2 from AbbieYapp

Research and Planning: Extra Filming

Our audience feedback revealed to us that our music video lacked performance elements and that we should film our performance elements at a different location.  While editing our footage we also noticed this problem and we also felt the lip syncing was not in time therefore we felt our video was lacking professional elements.  We overcame this problem by filming extra performance in the college studio. Our filming went very successfully as we have shot at different angles and the lip syncing looks a lot bigger and professional.  We look a couple of photographs capturing what we achieved today and what types of different angle shots we did within todays filming session:

Research and Planning: Rough Cut & Focus Group

Questions asked:
1) What do you think our genre is and why?
2) Is our video appropriate for the genre and why?
3) Does the video appeal to you? Why?
4) Can you identify who the band members are? Why?
5) Do you think there is an equal balance between the performance and narrative? If not how could we change it?
6) Is there anything you would change or improve on in our video and why?

We created a focus group in response to our rough cut to get feedback on our video to see if we could improve or change anything. When creating our focus group we selected people that represented the indie genre we were targeting within our video. From the focus we have had learned that we need to film the performance in a separate location to allow our audience to define who the performers are and evens out the performance and narrative.